CHICKEN ROUTE 21
THE STORY BEHIND THE LOGO The road is the means and the destination that ultimately takes us to whatever we want to reach. Chicken Road 21 is the right way and destination for you if you looking for a diverse world of chicken meals.
The chick inside the egg will generally grow for 21 days, using the egg yolk as a means of nutrition as it grows. Along with sitting on the eggs, the hen will also use her beak to turn them to aid their development. On about day 19 of the incubation period, the chicks will begin the pipping process. The idea and design of the logo was inspired by integrating the road, the chicken and the egg life cycle in one symbol that indicates the Chicken Road 21 restaurant in Istanbul to provide various chicken meals to all residents of the “Başaksehir” area and provide a unique and enjoyable experience for all family members.